Animation Morph

For the different applications, you can think of :

- 3D – Posters
- Promotion Cards
- Loyalty Cards
- O-cards
- Slipcases

With offset printing technology we can supply formats up to 508 x 710 mm, and with digital printing technology formats can even be up to 1200 x 1800 mm. The digital printing technology also supports the fact that we can offer smaller volumes at a competitive pricing. 

 

  • Lenticular design guidelines

Designing a great lenticular is not difficult, but there are many do's and don'ts. Please use our experience in that field and you can save a lot of time. We encourage you to contact us early in the creative phase to help you avoid common mistakes. Discussing your concept before providing final art is a really good idea. One simple change can transform a good lenticular project into a masterpiece.

  • 3D effect

Colours are very important. The picture should not be too dark. Be careful with solid colour areas. There is no 3D effect on solid colour areas. When creating a 3D lenticular, make sure there is texture in each element. Bright and vivid colours in front, cold ones in the back. There should be as many interactions among objects in design as possible. Background images should have as many details as possible. The closer to the focal point the object is, the sharper it will appear in 3D design. 

  • Flip effect

Good flip is a two-image flip. Avoid high contrast in the most important areas of the image. High contrast could cause ‘ghosting’ (slight transition between images). Keep any “changing” images in low contrast. Sans are better than serif. They are more readable. The more similar the frames, the more frames could be used in a project. Try to use 5-10 frames for animation although 25 frames are sometimes possible. Try to use the least amount of frames you can still tell the story with. Up/down animation works better than left/right. (up/down can be used only in small format lenticular prints) Keep part of the image stable. When every part of the image is animating, the effect can be a bit disorienting.

In case you want further information, do not hesitate to contact us.